Uncategorized

Don’t Cloud Your Message with Industry Jargon

Listening to someone explain how they leverage and optimize digital platforms to increase B2B and B2C conversion rates can be a tough conversation. That's why communications efforts suffer when content relies too heavily on industry-related language. I can't emphasize enough that the tone of the writing needs to be right. The challenge is to bring [...]

By |2019-09-12T17:15:48+00:00September 12th, 2019|Uncategorized|

Tips to Create Sharp, Engaging Content

Regularly posting on social media and blogging are great ways to promote your business or organization. Making sure this content is clear and concise goes a long way in connecting with your audience. Put the tips below into practice to create sharper, more effective posts. Get specific: Concentrate on a specific part of your business. [...]

By |2019-09-09T18:43:24+00:00July 15th, 2019|Uncategorized|